All Products

Explore high-quality plush toys, baby products, and popular licensed brands. We offer a wide range of soft, safe, and cuddly companions, with new designs released every season. From classic teddy bears to beloved character plushies, our collection brings joy, comfort, and playfulness to children of all ages!

  • Image of Soft, plush dog with light brown fluffy fur, black button eyes, a brown nose, and embroidered text on one paw.
    Image of Selma, Dog, Big

    35 cm

    Selma, Dog, Big

    Brown

    35 cm

    299 SEK
  • Image of Soft reindeer plush with brown fur, white accents, large antlers, and shiny black eyes.
    Image of Reindeer, Small

    21 cm

    Reindeer, Small

    Brown

    21 cm

    159 SEK
  • Image of Soft reindeer plush with brown fur, large detailed antlers, a fluffy mane, and shiny black eyes.
    Image of Reindeer, Big

    30 cm

    Reindeer, Big

    Brown

    30 cm

    299 SEK
  • Image of A polar bear with white fur and gentle blue eyes, perfect for cuddles and play.
    Image of Polar Bear

    22 cm

    Polar Bear

    White

    22 cm

    179 SEK
  • Image of A teddy bear with mottled brown fur, velvety paws, bright eyes, and a cheerful expression.
    Image of Otto, Teddy Bear

    25 cm

    Otto, Teddy Bear

    Brown

    25 cm

    149 SEK
  • Image of Soft grey plush teddy bear with brown bead eyes, a stitched nose, and quilted paw pads with embroidered details.
    Image of Milton, Teddy Bear, Small

    28 cm

    Sale
    Milton, Teddy Bear, Small

    Grey

    28 cm

    119 SEK 169 SEK
  • Image of Soft white Miffy plush with embroidered details and a charming expression
    Image of Miffy, Stuffed Animal

    50 cm

    Sale
    Miffy, Stuffed Animal

    White

    50 cm

    299 SEK 449 SEK
  • Image of Miffy-themed memory game in a box, featuring the classic rabbit character holding a teddy bear.
    Image of Miffy, Memo

    20x20 cm

    Sale
    Miffy, Memo

    Multi

    20x20 cm

    69 SEK 139 SEK
  • Image of Plush stroller toy featuring Miffy bunny and two stars, with soft fabric and a charming design.
    Image of Miffy, Stroller Toy

    40 cm

    Sale
    Miffy, Stroller Toy

    Grey

    40 cm

    169 SEK 279 SEK
  • Image of Soft Miffy plush rattle with a white bunny head and a pink ring-shaped handle.
    Image of Miffy, Rattle

    16 cm

    Sale
    Miffy, Rattle

    Pink

    16 cm

    69 SEK 119 SEK
  • Image of Soft pink baby blanket with a Miffy bunny on top, featuring a simple and cozy design.
    Image of Miffy, Baby Blanket

    28x28 cm

    Sale
    Miffy, Baby Blanket

    Pink

    28x28 cm

    139 SEK 229 SEK
  • Image of Soft pink plush bunny with long floppy ears, brown eyes, and a stitched brown nose.
    Image of Maja, Bunny, Big

    40 cm

    Maja, Bunny, Big

    Pink

    40 cm

    289 SEK
  • Image of Soft grey plush bunny with long floppy ears, brown eyes, and a stitched brown nose.
    Image of Maja, Bunny, Big

    40 cm

    Maja, Bunny, Big

    Grey

    40 cm

    289 SEK
  • Image of files/Gift-wrap-mobile-1.jpg

    Signature boxes and bags

    Deluxe Gift Wrapping

    Because every special gift deserves a stunning first impression.

  • Image of Soft plush bunny with fluffy dusty rose fur, floppy ears, black bead eyes, and a pink stitched nose.
    Image of Linnea, Bunny

    30 cm

    Linnea, Bunny

    Pink

    30 cm

    219 SEK
  • Image of Soft, pink speckled plush bunny with long floppy ears, black button eyes, a brown nose, and white paw pads.
    Image of Lina, Bunny, Big

    35 cm

    Lina, Bunny, Big

    Pink

    35 cm

    209 SEK
  • Image of A gray and white kitten with blue eyes and silky fur.
    Image of Kittens

    18 cm

    Kittens

    Grey

    18 cm

    149 SEK
  • Image of Soft plush cat with black fur, white face and paws, blue eyes, and a pink nose.
    Image of Kittens

    18 cm

    Kittens

    Black

    18 cm

    149 SEK
  • Personalized gifts

    Add custom embroidery.

    Name it. Style it. Gift it.

    Design a gift they'll never forget. Add a name, choose font and thread color, and we’ll embroider it with love.

  • Image of A husky with soft two-toned fur in grey & white, and bright blue eyes
    Image of Husky

    25 cm

    Husky

    Grey

    25 cm

    199 SEK
  • Image of Soft, white plush bunny with long floppy ears, wearing a blue floral dress with a pocket holding a small plush carrot.
    Image of Hedda, Bunny

    30 cm

    Sale
    Hedda, Bunny

    Blue

    30 cm

    169 SEK 239 SEK
  • Image of Soft beige puppy plush with floppy ears, white accents, a grey nose, and shiny black eyes.
    Image of Hasse, Dog

    25 cm

    Hasse, Dog

    Beige

    25 cm

    219 SEK
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